My year in review – 2017

I like to take time around Christmas to think of the things in the past year that I’m proud of. Reflection on your achievements can help you appreciate even the smallest of things: contentment at work, good times with family, new skills learned – the list goes on. With that in mind I thought I’d do a little summary of the things I’ve achieved this year. Whether you write yours down or just think of them in your head, it’s something I’d really recommend doing!

 

Social media
This is the year I grew from 10,000 followers (25 December, 2016) to my current 57,000. Whilst follower number isn’t everything, I think this year’s growth has been a true reflection of the pride, time and effort I’ve put into my content. Creating weekly blog posts, including recipes, thoughts and advice is tiring but something I’ve learned to balance in my life – it helps that I love doing it! My aim of creating weekly content has been upheld (most of the time!) and it’s so worth it when I’m able to help people in more than the length of an instagram captions or twitter’s 280 characters (another new thing this year!).

In January I signed to W model management, an agency that I had applied to (twice) and been rejected from (twice). For them to approach me and ask me to be on their books as a ‘fitfluencer’ and model was literally a dream come true. The extra help allowed me to focus on my finals and dissertation at university and build excellent relationships with brands that probably would never have noticed me on my own. It’s been a strong learning curve for me – from having to reshoot campaigns 5 times to learning when to say no to collaborations, this year has taught me a lot about working with people. Most of all, it’s shown me that the best people to work with are those who are really, really passionate about sharing what they do, and that’s something I’ll be aiming to do more of next year.

My Twitter has grown from a couple of hundred to a couple of thousand followers, but in reality I’m still just a little confused about twitter. My favourite thing is that whilst instagram is all ‘highlight reel’ and sometimes makes you super depressed, twitter is where people seem to head when they want to complain about life, which is strangely refreshing. I like twitter, but I still don’t really get it.

This year has been a whirlwind year in regards to social media. It been amazing to have the opportunity to share my voice and (hopefully) help others along the way. I’m so excited to see what 2018 will bring for the brand ‘food fitness flora’, and I hope all of you will still be here to share it with me!

See my most popular recipe and blog post of this year.

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Personal life
This year was a great year for family and friends. Without going into depth, it’s been so interesting to realise that some people are always there for you no matter what, and others are along for the highlights and mysteriously disappear when things get tough. It’s also been so lovely to meet a bunch of new people, through countless events and various things in common. I am forever grateful for social media – who could have known that instagram would lead to some of my closest friendships (Maiken I’m looking at you, even though I know you never read this).

I moved back to London after my degree, and have been living at home while I’m getting on my feet. It’s been so nice after 10 years of boarding school and three years of university to finally be able to spend some time with family – there really is nothing that can replace it! Shout out to my sisters for still being as crazy this year as last. You are all wonderful and the variety of things you all do and succeed in (and the ones you don’t) never ceases to amaze me.

I can’t write about my personal life without mentioning my wonderful boyfriend, Fiann. Fiann and I have been together for over 2.5 years now, and without wanting to sound soppy, I am forever grateful for everything he does. For anyone who loves a nerd and pretty rocks as much as I do, check out his instagram (and look out on BBC One at 8pm on the 7th Jan for a great surprise!).

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He’s not bad really

 

Education
This year I graduated from Bristol University, where I was doing a bachelors in Biology. It was really tough (as anyone who has done/is doing a degree will know!), but something I’m so proud of. I loved the subject throughout the three years, which I’m learning isn’t all that common, and when I left with a strong 2:1, I was happy. My academic performance wasn’t quite what I wanted it to be, but I also learned that at university, grades really aren’t everything. The experiences I had at uni are worth more to me than any grade I could have got, and I hope that anyone else struggling to achieve what they were aiming for will still make the most of the experience. For me, university was about learning to balance 7 million different things – friends, work, sports, music, social life, family life etc – whilst finding who you are as a person. It wasn’t easy, but boy was it worth it.

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Graduation

Work
In my last year of university I had a vague idea of what I wanted to do (work with scientists and journalists turning science into terms everyone could understand), but didn’t know if that was even a job. After finding out that science media and communications was definitely a thing (and a very important thing at that), I set out to find myself some work experience. After leaving uni in June, I got an unpaid internship at the Society for Endocrinology in Bristol over the month of August. I loved the work but struggled staying in Bristol when all things blogging were based in London. Half way through my internship I got called in for an interview at the Royal College of Obstetricians and Gynaecologists, for a job as ‘media and PR officer’. Upon arrival at the college I was filled with amazement at how beautiful the building was, followed shortly by terror, because I felt massively under-qualified for a real job in the real world. After a very fun interview I was convinced that they were looking for someone more professional (and probably older) than I was, which is why I was unbelievably surprised when the very next day I got a call back offering me the job. I’m now working at the RCOG, working with scientists and journalists debunking pseudoscience, making sure everyone is in the know about women’s health and keeping engaged with the public via social media. The blogger work/work work balance is a hard one to get right (this last week has been 15h day after 15h day), but it’s made so much easier when you love everything you’re doing. People ask me why I don’t work full time as a blogger, but helping women throughout their life through education and information is literally a dream come true for me, and that is exactly what I’m doing.

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Work Christmas party (you can see why I fit right in)

This post is as much for me as anyone else – the last year has been a total whirlwind of change for me, from leaving uni to starting a new job, all whilst focusing on my social media accounts too. Always make time to celebrate your successes, no matter how big or small, and learn from your mistakes so you can succeed next time. Merry Christmas everyone, enjoy this time to reconnect with family and spend some time away from social media.

 

“Celebrate your success and find humour in your failures. Don’t take yourself too seriously. Loosen up and everyone around you will loosen up. Have fun and always show enthusiasm. When all else fails, put on a silly costume and sing a silly song” – Words to live by from Sam Walton.

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That’s me over and out for the year – have an amazing christmas everyone! 

3 thoughts on “My year in review – 2017

  1. whoscookingtonight101 says:

    Flora you really are a remarkable person! I’ve love following your blog for some time now and it’s refreshing to read posts by someone who is writing purely because they love it. Congratulations on your job and good luck in the new year!

    Like

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